The waxing experience isn’t just for the ladies! Facial and body waxing for men is taking off, introducing more gentlemen to the reality of soft, smooth, touchable skin that requires minimal maintenance. Ready to expand your client base by adding men’s treatments to your spa menu? Join us for a guide to body waxing services for the male form.
What kind of waxing services are available for men?
While many body waxing services for men are similar to those for women, others may differ. Here are some common treatments to consider:
Facial waxing
Men who want to achieve a clean, well-groomed look may opt for waxing services like:
- Eyebrows: Unibrow removal and tidying the brow area.
- Ears: Hair removal from the outer ear and just inside the opening.
- Nose: Removes visible nostril hairs without going too far into the nose.
- Cheeks and beard line: Sculpts a sharp, clean edge and eliminates stray hairs.
Intimate waxing
Intimate body waxing for men may include:
- Brazilian: Sometimes called a Manzillian, this treatment removes all pubic hair from front to back.
- Bikini line: Tidies the crease where the thigh meets the pubic area.
- Buttocks: May include butt cheeks and crack.
Body waxing
Men may also choose to wax other areas, such as:
- Back and shoulders: A hairy back is a top body waxing target for many men, and often includes the shoulders.
- Chest and stomach: From the collarbone to the waistline, this service can include the happy trail or leave it behind.
- Underarms: Popular among swimmers, dancers, and men who simply can’t stand gunky deodorant buildup.
- Arms and legs: May include full or partial hair removal.
- Hands and feet: Includes the tops of the feet and backs of hands, as well as all the digits.
- Full-body waxes: Some clients may prefer to eliminate all hair at once. Consider offering discounts for bulk services.
Read more: What’s Included in a Full-Body Wax?
What are the benefits of body waxing for men?
Body waxing for men is growing in popularity, and for good reason. Here are the benefits of waxing that your clients won’t get with a razor:
Long-lasting results
Waxing removes the hair root from the follicle, so hairs must regenerate entirely. Depending on the treatment area, it can take three to six weeks for hair to grow back, leaving your clients with silky-smooth skin between appointments.
Better body odor
Hair traps sweat and bacteria, creating a musty odor that’s hard to shake. Waxing eliminates hair and makes it easier to smell fresh throughout the day. This is one reason many athletes and highly active men choose to wax their underarms.
Finer, softer hair regrowth
As waxed hair grows in, it will be thinner, finer, and more tapered. This regrowth is much less noticeable than the coarse, thick stubble that appears after shaving. Your clients should see and feel a major difference!
No ingrown hairs
As a waxing provider, you know how painful ingrown hairs after waxing can be for men and women alike. Many men are prone to these irritating bumps on the face, chest, and neck, thanks to thick, coarse strands.
This can make shaving incredibly uncomfortable. Waxing (especially soft wax with strips) removes dead skin cells that can block hair follicles and trap growing strands, loosening existing ingrown hairs and preventing future ones.
No razor burn or cuts
Shaving can damage the skin and open the door to harmful bacteria, especially for people with sensitive skin. With waxing, your clients can enjoy hair-free skin for weeks at a time without bumps, rashes, or folliculitis.
Related: Folliculitis After Waxing: What It Is and How To Treat It
Considerations for men’s body waxing
When it comes to body waxing for men, it’s important to remember how your male clients may differ from your female customers.
Hair density and skin thickness
Men tend to have coarser, denser hair and thicker skin than women, especially on the back, chest, and face. As such, you may need a stronger wax and a more robust pull to effectively remove strands. In some cases, you might have to pass over the same treatment area multiple times to eliminate unwanted hair.
Intimate waxing
If you plan to offer intimate waxing for men, prepare to complete additional training before working on your clients. Shape, skin laxity, and hair thickness of the pubic area can present a unique challenge, even to otherwise experienced waxing specialists.
Popular treatment areas
While women opt for Brazilian, bikini, and lip waxes, many men focus on different zones. Popular body waxing areas for men include the chest, back, stomach, and intimate areas. Ear, nose, and eyebrow waxes are also popular. You may also have clients who want full-body waxing services.
Related: How To Encourage Clients To Make a Waxing Routine
Looking for the best products for body waxing for men? Shop Enso Wax!
Offering body waxing services for men and women is a great way to boost business and bring balance to your spa or salon. Enso Wax can help ensure you’re well-equipped to treat all your clients with the best products on the market. Explore our collections of hard and soft wax, learn from leading industry experts, or join us for exciting educational events!
